With continual genetic progress, Whiting Farms has been able to develop ever increasing quality, value and selection to the fly tiers all over the world. Recent genetic breakthroughs have allowed the creation of a dry fly hackle superior to any ever seen before, and so a new product line was announced in the Summer of 1998; the Whiting Platinum dry fly hackle. To accommodate an across the board quality improvement in all product lines, Whiting Farms introduced for the 1999/2000 sales season the Olympic medal grade designations of Gold, Silver and Bronze. The purpose of this grade re-designation and upgrade was to pass on the genetic and husbandry advances at Whiting Farms to the fly tiers of the world and to further distinguish Whiting Farms’ quality superiority. Basically the Whiting Farms Bronze grade is as good as and often better than any competitor’s top grade. And the Silver, Gold and Platinum grades are beyond all others. Further genetic advances have made possible an even higher plateau of quality available to fly tiers with the introduction of the “Ultra Platinum” cape and the “Midge” saddle in the fall of 2001.

Genetic hackle is predominantly an American product; there are only about a dozen producers presently, all but two of which are in the United States. Never the less Whiting Farms sells their feather products world-wide. Japan is their largest single foreign market, with Canada, the European countries, Australia and New Zealand buying considerable quantities. Commercial fly tying factories in Singapore, Malaysia, Sri Lanka, Thailand, the Philippines, China, Kenya, South Africa, Columbia, Bhutan and Mexico are also supplied by Whiting Farms. Newly developing consumer markets are also expanding in Argentina, Chile, South Africa, South Korea and the former Soviet Union countries. In all Whiting Farms sells their products into 36 countries and 48 states.
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